Cloud Telephony

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Ifbyphone's Cloud Telephony Products Saves Companies Money, Drives Business
February 04, 2010


By Kelly McGuire, TMCnet Editor


After discussing the multiple benefits of cloud telephony provider, Ifbyphone’s (News - Alert) products, I wanted to dig a bit deeper and find out how the specific systems help companies in the telecom industry manage time, while simultaneously increasing productivity.


In a recent podcast with Ifbyphone’s Irv Shapiro (News - Alert), I posed the issue with him to gauge his feedback on how the cloud telephony services offered by his company help other companies in many industries achieve this end goal.
 
“In today’s economy, where time is money, where we have to be as efficient as possible, cloud-based telephony solutions, specifically in our case, IVR-based solutions, are allowing small companies to access the sophisticated technology,” Shapiro said.
 
Being the conversationalist that he is, Shapiro gave me an example of an Ifbyphone client named Don’t Shoot the Messenger, that assembles things for people, he said.
 
“So let’s say you go to a big box retailer and you purchase a bicycle, and at the end of the purchase you say to the salesperson, ‘I’d like someone to put this together for me, do you have anyone who could put that together for me?’,” Shapiro said, adding that the big retailer would then point them in the direction of the assembly company.
 
So, the big retailer goes to a Web browser, and schedules the assembly appointment for the new bike owner.
 
“Our customer found that – in general – they had to make five phone calls, after the appointment was scheduled to make it happen,” Shapiro said, adding that they had to call the new bike owner to remind them of the appointment, as well as find a subcontractor to assemble the bike itself.
 
“They’ve replaced that with automated technology by Ifbyphone. So now when you schedule an appointment, our systems automatically make those phone calls,” Shapiro said. “So they’ve reduced their cost substantially. They expect to save over $70,000 a year, and the appointments get confirmed and resources are assigned more quickly, because of the automated processes.”
 
In today’s economy, saving $70,000 is quite the accomplishment. It seems the benefits of cloud telephony provider Ifbyphone create the best of both worlds: drive the business, while saving the big bucks.
 

Kelly McGuire is a TMCnet Web editor, covering CRM and workforce technologies, and anchor of its daily TMC Newsroom video broadcast. Kelly also writes about eco-friendly 'green' technologies and smart grids, compiling TMCnet's weekly e-Newsletters on those topics, as well as the cable industry. To read more of Kelly's articles, please visit her columnist page.

Edited by Kelly McGuire


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